About us

Chiefs^® is a young Swiss company that has made a name for itself since 2014 with its innovative products – initially among athletes and their nutritionists, soon followed by the fitness, health and lifestyle segments.

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Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Necessary

Always Enabled

Necessary cookies are essential components that help perform basic functions on a website. These cookies are indispensable for ensuring smooth and secure navigation on the website. They enable users to move around the website, fill out forms, and log into their accounts. Additionally, they contribute to the security of the website by detecting and preventing fraudulent activities.

Cookie	Duration	Description
_GRECAPTCHA	6 months	Used for reCAPTCHA functionality to verify that a user is not a bot.
cookielawinfo-checbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
mailchimp.cart.current_email	Session	Used for MailChimp to track user email preferences.
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
woocommerce_cart_hash	Session	Used for WooCommerce to manage the shopping cart.
woocommerce_geo_hash	1 day	Used for WooCommerce to ensure the display of correct pricing, according to the users billing country.
woocommerce_items_in_cart	Session	Used for WooCommerce to track items in the cart.
wordpress_logged_in_	Session	Used for WordPress to indicate a logged-in user.
wp_lang	Session	Used for WooCommerce to remember the language chosen by the user.
wp_woocommerce_session_	2 days	Used for WooCommerce to track the user session.

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Cookie	Duration	Description
_pangle	13 months 4 days	Used for Pangle to measure and improve ad-campaings and to personalize user ad experience.
_schn1	1 day	Used for WooCommerce to create a unique visitors ID, typically to target visitors with relevant ads.
_scid	13 months	Used for Snapchat to track user interactions to target the user with relevant ads.
_tt_enable_cookie	1 year 24 days	Used for TikTok to track website activity and help optimise advertizing.
_ttp	1 year 24 days	Used for TikTok to measure and improve ad-campaings and to personalize user (ad) experience.
IDE	3 months	Used for Google to store information on the users website usage to display relevant ads.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Cookie	Duration	Description
_fbp	3 months	Used for Facebook to display ads on Facebook or a digital platform powered by Facebook.
_ga_	1 year 1 month 4 days	Used for Google Analytics to track user interactions.
_gat_UA-	1 minute	Used for Google to limit the recorded data on high traffic volume website.
_gcl_au	3 months	Used for Google Ads to track user behaviour.
_gid	1 day	Used for Google Analytics to track user.
mailchimp_user_email	28 days	Used for MailChimp to track user email.
sc_at	13 months	Used for Snapchat to track user interactions.

Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Cookie	Duration	Description
_scid_r	1 year 1 month	Used for Snapchat to display relevant advertisement
ar_debug	1 month	Used for debugging cookies for developers.
mailchimp_landing_site	1 month	Used for MailChimp to track landing page interactions.
NID	183 days	Used for Google to track user preferences.
X-AB	1 day	Used for storing user preferences or session data.

About us

Retailers

Quality

Work with us

Do you have any questions or suggestions?
We’re here for you!

About us

Retailers

Quality

Work with us

Do you have any questions or suggestions?We’re here for you!

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Do you have any questions or suggestions?
We’re here for you!